Boutique Marketing Agency For The Outdoor Industry

As the founder of a thriving company in the outdoor industry, you are passionate about your craft. You deserve a marketing partner who will work as hard as you do, which is why I started a boutique marketing agency that caters specifically to your needs! I'm Erin Eliz, founder of Missoula Leads. I keep a small client list of incredible clients in the sports, adventure tourism, and outdoor industries. With a small client list. I can focus entirely on optimizing your marketing and launching effective campaigns for your company.

Sports Marketing Agency For The Outdoor Industry

We partner with some of the best content creators and marketing experts to ensure you get the best services possible, many of whom I have worked with for 13+ years. One of my favorite parts of on-boarding a new client is making sure that I learn your business inside and out. In the past this has included 4 years of golf lessons, completing a swiftwater rescue course and getting into splitboarding, all of which helped me provide better services and made me an enthusiast of new sports!

Our team is comprised of creative staff & advertising experts who love their craft and strive to offer the best services possible. Two of us got our start in the media world, when digital ads were becoming popular and inching out broadcast media budgets. We reminisce about the skeptical looks of business owners as we tried to explain the mysterious, new world of digital ads to them. Erin went on to manage social media, run advanced advertising campaigns & manage content creation for for SMBs & startups. Interestingly, this was before training was available in this field! Our experience gives Missoula Leads the confidence to launch highly-technical campaigns with budgets that exceed tens of thousands of dollars. We look forward to putting our experience to work for startups and small businesses who are ready to scale.

Our Clients: Who We Work With

Missoula Leads partners with businesses who have the capacity to grow. Whether you're a small startup, a mid-sized company or a large enterprise, our services are designed to be scalable and customized to meet your specific needs. We have experience with a variety of clients including whitewater rafting guide companies, major golf gear & outerwear companies, ebike companies and more. Our clients are prepared to invest in their marketing and often prefer to hand off marketing tasks to us.

"Missoula Leads presented us with a marketing strategy that worked better than anything else we've invested in before. Erin & her team have helped us for 4+ years with marketing and content creation. She continues to show up with fresh ideas and I trust her as much as my founding partner."

Avery K.

"I was impressed with the results! Missoula Leads delivered on everything they promised, and then some. The process was simple to understand and exceeded my expectations. Erin uncovered issues with my website that kept it from ranking on Google. Things have improved so much! "

Richard T.

FAQS

  • As the founder of a thriving company in the outdoor industry you deserve a marketing partner who will work as hard as you do, which is why I started a boutique marketing agency that caters specifically to your needs. Boutique Marketing Agency means I keep a small client list and fully-immerse myself in your brand. I can answer customer service inquiries as well as your trained, in-house staff and craft content that authentically represents your brand. This is a promise.

  • We specialize in sports marketing, outdoor industry marketing and tourism marketing. We work best with companies who are ready to scale, or have grown to a stage where you are ready to invest in a more-robust sales and marketing system. We also have experience with early-stage startups and are open to discussions about whether we are a good fit for one another.

  • We audit clients' existing marketing and sales systems, including social media and content creation. Then we craft a marketing strategy that includes storytelling, compelling content to build your brand and craft campaigns that convert to sales (and referrals, reviews and return customers...). Our work for sports, tourism and outdoor industry clients includes social media, content creation, SEO, custom sales funnels and is supported by paid ads. Our focus is online integrated campaigns and we'd love to talk through this with you.

  • In today's digital age data analysis is the secret sauce to optimizing your online presence and helping your campaigns succeed. Data analysis lets you understand your web traffic and what it means for your business, you gain an understanding of the audiences you connect with on various social media platforms and you can dive into analytics for individual campaigns. There is SO much to unpack, including SEO-related metrics. We have often found hidden sources of revenue simply by reviewing clients' analytics and data.

  • A sales funnel is a strategic, step-by-step process designed to convert prospects into buyers and customers. We build custom funnels that attract prospects and helps them navigate the stages and touchpoints they experience on the path to purchasing your product or scheduling an appointment.

  • We are a boutique agency that works primarily with sports, tourism and outdoor industry brands. This is where our passion and experience lies! We have extensive experience with golf, ebike and whitewater rafting companies. Our clients' customers come from all across the globe and have the budgets to make a big impression. We love our community and work with local brands or causes that we admire from time-to-time.